Question 1

What does phavella actually build?

Accepted Answer

Custom AI systems engineered for three outcomes: accuracy, efficiency, and availability. We sit on top of the systems you already run, Salesforce, NetSuite, SAP, QuickBooks, ERP, WMS, EHR. Routine decisions auto-execute. Consequential decisions route to a named reviewer with full audit trail.

Question 2

How does phavella keep accuracy at audit-grade quality?

Accepted Answer

Every consequential decision routes through a named reviewer with the flags the system raised, the source data attached, and a clean record of how it resolved. Routine decisions auto-execute. The split is configurable per workflow, with audit trail by default so you can show the regulator, the auditor, the board.

Question 3

What size of business is phavella a fit for?

Accepted Answer

Any operation already running on real systems · ERP, CRM, finance stack · where the cost of a wrong autonomous decision is real. We don't gate on revenue band; we gate on whether the AI layer needs to sit over what's there. We'll tell you on the discovery call if we're not a fit and point you somewhere useful.

Question 4

How does an engagement work?

Accepted Answer

Four phases: Discovery (2 weeks, operations audit + bottleneck map), Architecture (4 weeks, solution design + prototype + SOW), Build (12-24 weeks, production system + handoff), Operate (ongoing, 6-12 month contracts for tuning and monitoring).

Question 5

Where do you typically ship?

Accepted Answer

Back office automation, supply chain and inventory intelligence, customer pipeline / sales operations, and finance operations. We are systems builders for operations, not strategy consultants.

Question 6

Does phavella replace QuickBooks, Salesforce, or our ERP?

Accepted Answer

No. We are the layer on top. Your system of record stays your system of record; we read from it and, where you let us, write back. Migrations are out of scope on purpose.

Shipped AI systems, not demos.

AI Video Ad Production

AI Knowledge & Meeting Intelligence

AI Finance Operations

AI Sales Operations

AI Commerce Operations

AI Data & Analytics